ZERO WASTE CHALLENGE

TORRES BRANDY

Torres Brandy Zero Challenge is a global competition for sustainable bar projects. Its first edition was held in Barcelona during 2023 and the representative of Spain, Giacomo Giannotti -director and co-owner of Paradiso Cocktail Bar- won the competition thanks to the Paradiso Zero Waste Lab project and his eco-cocktail proposal.




OBJECTIVE

Develop a tailored proposal of our Zero Waste Labs and Shops for Paradiso in the context of the contest. Focus on Plastic Waste for the initial stage of the project.

RESULTS

Paradiso’s Zero Waste Lab & Shop. In 2022 the project won first place and the honor of representing Spain during the national phase of the competition. In 2023 the project was awarded as the overall winner of the global competition.


CONCEPT DEVELOPMENT / CIRCULAR DESIGN / BUSINESS MODEL / BRAND ARCHITECTURE / TECH DEVELOPMENT / PRODUCT DESIGN


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